Retail Analytics
Perfect Assortment
Retail Analytics
Perfect Assortment
Increase sales and improve the purchase experience by optimizing your product offering and arrangement in each POS
The product offering should be aligned with the needs of the shopper in each different point of sale
How does it work?
POS clustering
According to the profile and preferences of the purchaser
Modeling
Of the SKUs that form the optimal product offering recommended in each segment of the category
Simulation
Exploration of scenarios including and excluding SKUs created from optimal product assortments
Action
Implementation of the product offering designed for each POS, and measurement of impact on real sales
